JILLIAN AUSTIN

Creative Director & Experiential StrategistFor more than 16 years, I’ve helped brands and creative teams translate complex ideas into experiences that people can step inside—experiences that ask audiences to engage, reflect, and participate.I've worked both brand and agency side in experiential marketing, business development, live event, immersive storytelling, location based entertainment, and cultural institutions.At MC², where I currently serve as Creative Director of Experiential Innovation, I also function as the organization’s de facto Chief Storytelling Officer—shaping narrative strategy across client work, pitches, and experience design. MC² is an award-winning brand experience agency and a subsidiary of MCH Company. Together, we create immersive, measurable experiences that build emotional connections between brands and audiences before, during, and long after the live moment.

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